Inside Publishing

Now that your book is finished, what happens next? We're here to guide you through the publishing process, from editorial to distribution and sales.

Eight International Bestsellers that Found Success in Translation

by Ulatus
Bowker | Tue Jun 19, 2018

Translated books

While many in the publishing industry bemoan the fact that only about 3% of books published in English are translated, the ones that do break through to the English-language market sometimes become international sensations.

Inside Publishing

Writing

Marketing & Publicity

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The Who’s Who of Book Translation: 7 Important Players You Should Know About

by Ulatus
Bowker | Tue Jun 12, 2018

Translating a book into another language exposes it to an entirely new market. This is extremely valuable for both the publisher and the author: it both increases the book’s potential revenue and extends its reach to a global audience. Publishing a book in English makes it accessible to 360 million native speakers, plus the billion people who speak it as a second language; but publishing a translation to Mandarin, for example, exposes it to an additional potential audience of 955 million!

Inside Publishing

Writing

Editing

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To Print or Not to Print… Paperback, Hardcover, eBook?

by Cheryl Russo
Bowker | Tue Jun 5, 2018

You’ve written your book, you have your ISBN and barcode, but who will print your book?

Many Bowker customers ask us…do you print books? Do you know of a printer that I can contact? Since we service all the US, that would be a large list to keep and quite a job to maintain. So, I thought I would list a few things to aid our self-publishers with this process.

Before looking for a printer make a list of your specifications:

What type of book is it?
Paperback, hardcover, maybe just a spiral bound. Will it have a dust jacket? How many pages are there? How many copies do you want to print? Will this be printed traditionally or digitally? This will get you started, and then you can search for a printer that can accommodate you.

Inside Publishing

Design & Production

Distribution

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How to Turn Publicity into Profits – Part Two: Writing Body Text That Keeps People Reading

by Brian Jud
Bowker | Tue May 22, 2018

(This is the second of a two-part series)

You can generate more publicity, sell more books and become more profitable if you follow several simple techniques for writing promotional material sent to business buyers. These are people in corporations, associations, schools and other non-retail organizations.

Part One in this two-part series described writing attention-grabbing headlines. Part Two tells how to write body copy that keeps the reader through your communication. Once you hook the readers with your headline, you must deliver on their expectations or they will stop reading immediately. Use the body of your press release to continue the momentum started with the headline and get the readers to take the action you recommend.

Inside Publishing

Writing

Marketing & Publicity

Read more about How to Turn Publicity into Profits – Part Two: Writing Body Text That Keeps People Reading

Inside Publishing

Eight International Bestsellers that Found Success in Translation

The Who’s Who of Book Translation: 7 Important Players You Should Know About

To Print or Not to Print… Paperback, Hardcover, eBook?

How to Turn Publicity into Profits – Part Two: Writing Body Text That Keeps People Reading

Pages

Getting Started

Create a Culture of Quality in Your Publishing Company

FAQs about ISBNs

How to Write a Business Plan as Narrative (Part 2 of 2)

A Novel Planning Technique for Book Publishers (Part 1 of 2)

Do You Have the Write Stuff?