You've Written Your Book. Now What?

Here at Self Published Author.com, we offer tools, advice, and resources to help you through the publishing process. Bowker is the official ISBN agency in the US and Australia. We're excited about authors taking the publishing process into their own hands, and we're here to help however you need it.

At Self Published Author.com, we

offer industry advice and perspective, giving you an inside scoop on the business
explore marketing tools
refer you to partners who can help
list events specifically for self-published authors

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Holiday Book Marketing

by Penny C. Sansevieri
Bowker | Tue Sep 11, 2018

Why you should start now to sell more books this holiday season

It may seem like Black Friday, Cyber Monday and all of the other big holiday sales dates are a long way off. But the reality is that they’re just around the corner. And, what’s more, if you’re looking to take advantage of them in your book marketing efforts, you don’t want to wait until November to get started. In fact, any retailer can tell you that if you want to take advantage of the holiday sales rush, you’d better start early.

Make sure your book is right for holiday promotions

First of all, if it is November by the time you’re reading this, it might be too late for a big holiday push, but there are still some smaller things you can do. Bottom line here, you need to be realistic not just about what you have time for, but also what is appropriate for your book.

Inside Publishing

Marketing & Publicity

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Translations that Changed the World: 9 Most Translated Texts

by Ulatus
Bowker | Tue Sep 4, 2018

Most-translated books

When considering the translation of your documents, did you ever wonder what their long-term impact might be? Have you thought about what others decades, centuries, even millennia from now might say about your original production and its translations? Have you wondered about where your works might fall in the great scheme of famously translated materials? If you have, you may be surprised by what you find below.

Inside Publishing

Writing

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Sell No Book Before Its Time

by Brian Jud
Bowker | Tue Aug 28, 2018

An engineer can look at the foundation of a building under construction and tell you its eventual height. The deeper the base, the higher the structure will be. Similarly, an independent publisher must create a strong foundation to support a title's future growth. This preparation is performed in five phases.

1) The Planning Phase
Focus on creating a strategic marketing plan for your title at least six months prior to its publication date. Begin by precisely defining your target readers. Then outline your strategies, describe the tactics you will perform, and establish completion dates for each, in four functional areas:

* Production. How many pages and what size should the book be? What type of binding? Will you use illustrations or halftones? Ideas for cover design.

Inside Publishing

Marketing & Publicity

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