You've Written Your Book. Now What?

Here at Self Published Author.com, we offer tools, advice, and resources to help you through the publishing process. Bowker is the official ISBN agency in the US and Australia. We're excited about authors taking the publishing process into their own hands, and we're here to help however you need it.

At Self Published Author.com, we

offer industry advice and perspective, giving you an inside scoop on the business
explore marketing tools
refer you to partners who can help
list events specifically for self-published authors

Welcome! Let's get started!

Write a Killer Amazon Bio and Sell More Books

by Penny C. Sansevieri
Bowker | Tue Oct 20, 2020

As authors, we often don’t spend enough time crafting our bios. Most of us write up a quick “about me” and never give it a second thought. There’s a problem with this tactic: it’s the wrong way to drive sales on Amazon and other sites.

If fact, as I look over author bios, you might be surprised how many are lackluster. Sure, they talk about the author, but mostly about their hobbies, where they live, and how they like to pass the time (when they aren’t writing). If this describes your bio, this article is for you, It’s time to make your Amazon bio into a killer sales driver on Amazon.

Start with an Outline and all Book Tie-ins

Inside Publishing

Marketing & Publicity

Read more about Write a Killer Amazon Bio and Sell More Books

How to Work With a Book Marketing Consultant

by Brian Jud
Bowker | Tue Oct 6, 2020

Over the past 30 years I have been an author, publisher and book-marketing consultant. During that time, I have learned a valuable lesson: a mistake may be the costliest part of the publishing process. If you work well with a knowledgeable, competent book publishing/marketing consultant, you can minimize — or hopefully eliminate — costly errors. Here are some things to consider when choosing and working with an advisor.

• Seek people who are recognized leaders in their specialty. Ask members of your local publishing group or Facebook friends for their recommendations and/or experiences with the consultants you are evaluating. If you get a negative response, do not automatically eliminate the potential consultant. The client may not have properly implemented the consultant’s good advice with poor results.

Inside Publishing

Marketing & Publicity

Read more about How to Work With a Book Marketing Consultant

How Tos for Holiday Book Sales: Start Now!

by Penny C. Sansevieri
Bowker | Tue Sep 29, 2020

Even during a pandemic, we can be sure of one thing: the holidays will be here before you know it! Now that kids are back in school (either virtually and/or in person), authors looking to boost book sales should clear their desks, pull out calendars and favorite planning tools, and get down to business.

In addition to Christmas, a few of the dates you may want to note include Diwali, Hanukkah, Kwanzaa, and Three Kings Day. All of these holidays can have a gift-giving component in some families — and books are always a perfect gift! All too often, authors seek out my company in November, hoping to use the holiday shopping season to promote a book. But November is too late. A successful holiday sales season takes weeks of planning and preparation. Any retailer will agree with me here.

Inside Publishing

Marketing & Publicity

Read more about How Tos for Holiday Book Sales: Start Now!

Click here if you are from Australia

Open Video