Have you ever bargained with a potential employer for a job offer? If so, you already know the basics of negotiating a large, non-returnable book order since there are many parallels in the two situations.
For example, when discussing employment compensation, you probably did not focus on a specific salary, but on a total package that included salary, benefits, vacation time, annual reviews, etc. After summarizing your unique skills, knowledge and positive attitude, you asked for the job. Similarly, when discussing compensation for the sale of your books, you do not focus on the price, but on the total package consisting of variables such as cost, returns, payment terms, shipping dates, customization, possible referrals and the likelihood of recurring orders. Here are four tips to help you prepare to ask for — and get — an order for your books.
