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Understanding Bowker Books In Print Subject Classification Schemas

by Michael Olenick
Bowker | Tue Jul 2, 2013

When submitting your title data to various retailers, you may be asked to supply subject codes.  These codes allow consumers to understand what your book is about and they allow retailers to group your book with other similar titles for browsing and recommendation functions within their site.  Here are some details on various subject code schemas and where to learn more:

 

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Mark Coker: Introduction to Ebook Publishing

by Laura Dawson
Bowker | Mon Jul 1, 2013

Mark Coker, founder of Smashwords, has shared his primer on ebook publishing with SelfPublishedAuthor.com. In this presentation, Mark discusses the trend of digital reading, self-published author success, and the nuts and bolts of what you need to publish an ebook. Follow the link below to read Mark's slides.

Introduction to Ebook Publishing from Smashwords, Inc.

 

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Beyond the Giants: An Introduction to Emerging E-Retailers

by Allison Horton
Bowker | Thu Jun 20, 2013

For any author—and publisher—navigating the sea of digital-book retailers is no easy feat. Amazon, iBookstore, and Barnes & Noble are the well-known giants, together accounting for an estimated 95% of the ebook market. But what about those other e-retailers making a splash: Kobo, Samsung, Sony, Google Play, and Baker & Taylor? Below we dive into these emerging markets:

Kobo

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More on Digi-Rights Self-Clear©

by Robert Kasher
Bowker | Tue Jun 18, 2013

Digi-Direct℗ a new service from Bowker, found on its MyIdentifiers site, gives independent authors access to the first patent-protected, automated, comprehensive Rights Management solution. Digi-Direct℗ helps you:

  • Get a Rights Assessment on Your Manuscript
  • Clear Rights and Permissions
  • Register Your Rights for Others to See and Access
  • License Your Rights to the Global Marketplace

This will help you avoid legal problems, make your content ‘rights compliant’, as well as generate new potential sources of revenue. Rights compliance is important as more and more libraries, educational institutions and other organizations - including some distributors - are requiring some type of rights audit to insure that content from Independent authors is valid and cleared.

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Rights
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Going Digital? Don’t Make These Ebook Errors

by Matt Cavnar
Bowker | Mon Jun 17, 2013

Ebooks have revolutionized self publishing; opening the door to authorial success for anyone with a keyboard and an Internet connection. A myriad of marketplaces, each with their own special requirements, can raise some complications for the first-time digital author. So when first putting a title up for sale, it’s critical to make sure your ebook renders well across all devices. Save yourself from nasty comments criticizing poor formatting by easily avoiding these three big errors (learned through Vook’s own experience creating thousands of ebooks):

Error #1: Only designing an ebook for a specific device

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Design & Production
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Barriers to Entry Continue to Drop

by Laura Dawson
Bowker | Tue Jun 11, 2013

 

Suw Charman-Anderson writes in Forbes about how tools and processes in self-publishing are becoming cheaper and easier:

[T]here is a growing repository of advice about the fine detail of self-publishing, from guides to how to format your Word document for Smashwords to how to pick a print-on-demand supplier to marketing and promotional strategies. True, there’s a lot of hot air written about self-publishing, especially the marketing and promotion end, but there’s also a lot of incredibly useful advice out there too.

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Zen of Technology: Relearn

by Nick Ruffilo
Bowker | Mon Jun 10, 2013

We all have a few tools that we use on a daily basis - such as our cellphones, a specific document (or code) editor, or even our e-mail client that we have used long enough to consider ourselves masters.

The truth is, there is probably 25-50% of that tool that you have never explored. Today, take the time to stop and explore the advanced settings tab, or a menu button you rarely press. You may just find something that can make your life much easier.

As a reminder that things aren't always what they seem, enjoy this short video.

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3 Retail Tips for Authors

by Matt Cavnar
Bowker | Wed Jun 5, 2013

Some of the most crucial meetings at BEA aren’t those where you pitch new business, but the opportunities where you build existing relationships; particularly with retailers. It’s a BEA tradition of ours – and many publishers –  to sit down with the account managers at our retail partners. We update them on our plans for the coming year and they tell us about their latest technology developments and sales recommendations. Frequently, these meetings offer tantalizing glimpses into new features and storefront and device capabilities.  Here are three of the biggest takeaways for authors that we noticed from this year’s meetings with Apple, Amazon, Barnes & Noble, Samsung and others at BEA.

 

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The Zen of Technology

by Nick Ruffilo
Bowker | Tue Jun 4, 2013

Nick Ruffilo is CTO of Aerbook, a cloud-publishing venture that specializes in creation, conversion, marketing and sales of digital books. At his personal website, he offers what he calls "The Zen of Technology", a portion of which we're occasionally running at SelfPublishedAuthor.com.

Today's Zen of Technology is... Focus.

Focus is they key to getting things done. Like the rays of sun lighting up a piece of paper on a beach in the middle of the summer - focus helps to define purpose. Left for the entire day, the paper will simply have been illuminated and will remain warm. But, with the right focus, the sun can turn that piece of paper into a blazing fire in a matter of seconds.  Sometimes you can achieve the type of focus you need on your own, and sometimes - like in the case of the sun - you need the help of the right tool.

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Bowker at BEA 2013

by Laura Dawson
Bowker | Tue May 28, 2013

Last week, we gave some advice for authors who will be attending BEA for the first time. We also want to give a comprehensive listing of where we'll be at BEA 2013:

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