Inside Publishing

Now that your book is finished, what happens next? We're here to guide you through the publishing process, from editorial to distribution and sales.

Vook Releases Free Daily Sales Tracking for Any Author, Any Book, and All Major Retailers

by Laura Dawson
Bowker | Tue Mar 4, 2014

Leading ebook technology company Vook today launched Author Control, a daily market intelligence dashboard that allows authors to track the sales and unit downloads of their books in Amazon, Amazon KDP, iBooks, Barnes & Noble, Nook Press, Kobo Writing Life, CreateSpace, Smashwords, Google, and Samsung, and display their results in a secure, easy-to-use online and mobile-accessible dashboard. Learn more about the new service at http://vook.com.

“Author Control is the next step in our vision to empower authors with the best digital publishing services and the right data,” said Matthew Cavnar, co-founder of Vook. “For the first time, authors can get the complete picture of their sales across the major retail channels in one dashboard, helping them take control of their publishing initiatives.”

Inside Publishing

Distribution

Read more about Vook Releases Free Daily Sales Tracking for Any Author, Any Book, and All Major Retailers

Who Is Your Customer?

by Brian Jud
Bowker | Fri Feb 28, 2014

Who is your customer? Are you sure?

Your first response is probably, “That is a pretty silly question.” Of course, your customer is the person who buys your books. But if you interpret the question differently, your answer could have significant impact on your business future, since it determines your business model and where you will invest your resources.

In a retail setting, your customer could be the retailer who ordered your book to place on the shelf. And, it could be the distributor from which the retailer ordered your book. In non-retail segments people buy books not for resale, but to use as tools to sell more of their products, motivate their employees, generate more members for their association or educate their students. Couldn’t they all be considered customers?

Tags:

Read more about Who Is Your Customer?

Project an Image of Success and Sell More Books

by Brian Jud
Bowker | Wed Feb 26, 2014

Before you enter a negotiation, talk yourself into success. It sounds like a cliché, but it has proven to work. The key is to not-only say the right things to yourself, but use your physical appearance to reinforce your self-confidence. Here are Ten Ways to Project a Winning Personality in a Sales Situation.

Inside Publishing

Distribution

Read more about Project an Image of Success and Sell More Books

Don’t Make These Mistakes that First-Time Self-Published Authors Make

by Miral Sattar
Bowker | Fri Feb 21, 2014

Miral Sattar is founder and CEO of BiblioCrunch, an award-winning author services marketplace that matches authors with quality, award-winning book publishing professionals. She has worked in the media industry for 11 years (most recently at TIME) and her writing has been featured in PBSMediaShift, TIME, CNN, NY Daily News, among other media publications. Follow her on Twitter @miralsattar.

I get a lot of authors coming to me for self-publishing advice and these are some of the most common mistakes I’ve seen.

1) Having Vague Goals

You need to define your goals. Are you looking to get more readers? Or looking to sell books? It’s easy to get more readers if you’re a first-time author, but it’s harder to sell books.

2) Not Getting Your Work Professionally Edited

Inside Publishing

Marketing & Publicity

Read more about Don’t Make These Mistakes that First-Time Self-Published Authors Make

Inside Publishing

Vook Releases Free Daily Sales Tracking for Any Author, Any Book, and All Major Retailers

Who Is Your Customer?

Project an Image of Success and Sell More Books

Don’t Make These Mistakes that First-Time Self-Published Authors Make

Pages

Getting Started

Create a Culture of Quality in Your Publishing Company

FAQs about ISBNs

How to Write a Business Plan as Narrative (Part 2 of 2)

A Novel Planning Technique for Book Publishers (Part 1 of 2)

Do You Have the Write Stuff?