Inside Publishing

Now that your book is finished, what happens next? We're here to guide you through the publishing process, from editorial to distribution and sales.

How to Sell Books through Gift Shops in Parks

by Brian Jud
Bowker | Tue Sep 7, 2021

The National Park Service turned 105 on August 25, 2021. It seems appropriate to talk about how publishers can sell books through gift shops in parks and historic sites.

There are two major ways to sell to buyers at gift shops. One is to work through independent sales representatives found at http://www.greatrep.com. This site provides several entry points. Contact salespeople directly under “Lines Wanted,” or list your book in the “Reps Wanted” section. There is also a list of upcoming wholesale trade gift shows at which you can exhibit and/or network.

Second are third-party operators that buy for gift shops in parks and historical centers. They work in partnership with the retail outlets to ensure that their guests have a meaningful experience and can extend their experience by discovering relevant products in their stores.

Inside Publishing

Marketing & Publicity

Read more about How to Sell Books through Gift Shops in Parks

The Hot Sheet - Latest Edition

by Richard Smith
Bowker | Tue Aug 24, 2021

If you’re an author and want to stay on top of the important issues in the world of publishing — issues that affect you — you need The Hot Sheet.

With all the chatter out there, it will help you sort through the noise with stories that focus on relevant topics from across the publishing spectrum. From author success stories to key industry statistics, you’ll find what you need to know in The Hot Sheet. Among the most important insights in this issue:

Inside Publishing

News & Resources

Read more about The Hot Sheet - Latest Edition

YES from the Queried Address: Playing Nice with Book Bloggers!

by Penny C. Sansevieri
Bowker | Tue Aug 10, 2021

The end of James Joyce’s mammoth novel Ulysses famously ends with the protagonist’s wife shouting, “and yes I said yes I will Yes!” How many of us hope and pray that when we offer our book to bloggers, they will take a note from Molly Bloom and shout YES!

Bloggers are key influencers in today’s buyer market and should play a pretty consistent role in your book promotion efforts. That said, approaching them takes a lot of work, real finesse, and a thick skin because all authors hear their shares of no, even the most successful ones.

But you won’t hear yes without the same efforts that also produce the no’s. So a successful collaboration with a blogger who already has the eyes of hundreds or thousands of individuals in your target buyer market is not an opportunity you want to throw away.

Inside Publishing

Marketing & Publicity

Read more about YES from the Queried Address: Playing Nice with Book Bloggers!

An All-Star Strategy To Brighten Book Sales Now and in the Future

by Penny C. Sansevieri
Bowker | Tue Jul 27, 2021

There’s nothing better than a great campfire on a cool summer night. Maybe fireflies are also winking as tiny red embers lift into a gentle breeze. The tinder snaps and pops as an older kid pokes the flames, and maybe an adult helps a younger child guide a marshmallow into the fire for roasting, soon to be married to a graham cracker and chocolate square in a delicious s’more.

All of this happens because someone knew how to build the fire. One way of doing that is the teepee method, where kindling is placed in the middle of a fire pit and logs are arranged – leaning on one another for support – in a cone shape above them.

Inside Publishing

Marketing & Publicity