Inside Publishing

Now that your book is finished, what happens next? We're here to guide you through the publishing process, from editorial to distribution and sales.

What You'll Find in the Latest Edition of The Hot Sheet

by Richard Smith
Bowker | Thu Sep 17, 2020

If you’re an author and want to stay on top of the important issues in the world of publishing — issues that affect you — you need The Hot Sheet.

With all the chatter out there, it will help you sort through the noise with stories that focus on relevant topics from across the publishing spectrum. From author success stories to key industry statistics, you’ll find what you need to know in The Hot Sheet. In this issue:

Inside Publishing

News & Resources

Read more about What You'll Find in the Latest Edition of The Hot Sheet

How to Manage Your Web Presence as an Indie Author

by Penny C. Sansevieri
Bowker | Tue Sep 15, 2020

When you think of top brands, you probably think of companies like Starbucks and McDonald’s, right? You see them everywhere, and you can plan on a similar experience at every building with golden arches or a green siren.

Stores like this have two things mastered: real estate and exposure. They go hand in hand. Their presence is something you can bank on. The more you see them, the more it reinforces your decision to shop there. And possibly, your loyalty.

And as an indie author, the same is true for your book marketing and your web presence. The more places you show up, the more likely your potential buyers are to find you. So, let’s take a look at your options and some top strategies for maximizing your presence.

Author Website

Inside Publishing

Marketing & Publicity

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How to Sell Children’s Books — Part Two

by Brian Jud
Bowker | Tue Sep 1, 2020

This is the second article in a two-part series.

The market for children's books is potentially huge. Still, most authors approach this enormous opportunity by trying to sell their books through bookstores (bricks and clicks). Instead of competing with all the other books there, seek sales in non-bookstore segments. Listed below are more examples of these prospective buyers. This is by no means an exhaustive list but is meant to stimulate your thinking to find new places in which to sell.

Inside Publishing

Marketing & Publicity

Read more about How to Sell Children’s Books — Part Two

How to Sell Children’s Books — Part One

by Brian Jud
Bowker | Tue Aug 25, 2020

This is the first article in a two-part series. In the next article, I’ll give you more examples of prospective buyers of children's books.

The market for children's books is potentially huge. Still, most authors approach this enormous opportunity by trying to sell their books through bookstores (bricks and clicks). Instead of competing with all the other books there, seek sales in non-bookstore segments. Listed below are examples of these prospective buyers. This is by no means an exhaustive list but is meant to stimulate your thinking to find new places in which to sell.

Pre-school children

Inside Publishing

Marketing & Publicity

Read more about How to Sell Children’s Books — Part One

Inside Publishing

What You'll Find in the Latest Edition of The Hot Sheet

How to Manage Your Web Presence as an Indie Author

How to Sell Children’s Books — Part Two

How to Sell Children’s Books — Part One

Pages

Getting Started

Create a Culture of Quality in Your Publishing Company

FAQs about ISBNs

How to Write a Business Plan as Narrative (Part 2 of 2)

A Novel Planning Technique for Book Publishers (Part 1 of 2)

Do You Have the Write Stuff?