Copyright Tips from experts* at CopyrightsNow.com
Common Question:
Does a work have to be ‘Published’ to be copyright protected?
Answer: No. Publication is not necessary for copyright protection.
The definition of ‘Published’ under copyright law is the distribution of copies of a work to the public by sale or other transfer of ownership, or by rental, lease, or lending.
While your original writing (published and unpublished) is automatically protected under U. S. copyright law, registering your copyright enables you to enforce your rights by filing a lawsuit for damages and attorney's fees; It also creates a public record and makes it easier to defend your copyright in a court of law.
Advantages of registering ‘Unpublished’
In the ever-evolving world of online advertising, Amazon has become a powerhouse for authors looking to promote their books. However, despite its popularity, many authors find themselves struggling to see results from their Amazon ad campaigns. Here are five key reasons why your Amazon ads might not be working as effectively as you'd hoped:
1. Incorrect Keywords: The foundation of any successful Amazon ad campaign lies in selecting the right keywords. Too often, authors fall into the trap of using irrelevant or overly broad keywords that fail to target their ideal audience effectively. Amazon's algorithm heavily relies on keyword relevance, so choosing the wrong ones can severely impact your ad's performance.
Many authors feel uncomfortable when they talk about their accomplishments, thinking people will perceive them as being an unlikeable, shameless self-promoter. However, professional success depends on being — and being seen as — both competent and amiable.
Trying to hide the fact that you are boasting does not help. A boast masked as a complaint (“I’m so tired of being the only author my publisher likes.”) or by humility (“I can’t believe I won the award for best book ever!”) may be perceived as arrogance. Although bragging is usually socially inappropriate, there are ways to draw attention to your accomplishments without consequence. Here are a few ways to do that.
CopyrightTips from experts* at CopyrightsNow.com
All three numbers are very different… and serve different purposes. But only CRN (Copyright Registration) provides for copyright protection and enforcement for your book and creative works!
What is LCCN?
A Library of Congress Control Number (LCCN) is a unique identification number that the Library of Congress assigns to the catalog record created for each book in its cataloged collections.
An LCCN is NOT the same as a copyright registration and does not provide copyright protection even though both are filed with the Library of Congress. An LCCN differs from an ISBN in that an ISBN is assigned to each edition and format of your book while the LCCN is assigned to the work itself. You can only register printed books (not e-books) for LCCN and only before they are published.
Think of the top brands in any category. What do they all have in common? They create a clearly identified personality that distinguishes them from competitive products or services so that their brand promise can be easily communicated and understood.
You need to do the same thing and create a personal brand that distinguishes you from your competitors and persuades others to recognize your value. This will help your target readers understand why they should purchase your content instead of a competitor’s book next to yours on the shelf. It may also make it more likely you will succeed when you approach a publisher, distributor, business buyer, print editor or a TV or radio producer.
When making a presentation to sell a large quantity of books, many publishers create PowerPoint slides with many colorful charts and graphs. But data itself does not convince people to buy. It’s the interpretation of data and its application to the needs of each buyer that make the sale. When preparing your presentation, first think about what you are presenting – ideas or data. Then consider your purpose: Do you want to inform, persuade or explore? The answers will suggest what tools and resources you need for each presentation. Here are Ten Tips for Preparing a Visual Sales Presentation.
1. Do not automatically convert a spreadsheet into a chart. That only visualizes data. It doesn’t communicate your idea.
2. During the preparation stage, design skills are less important than idea generation. Remember that form follows function.
Negotiating a large, non-returnable sale of your books to a corporate buyer can be a euphoric event. As you leave the premises you may celebrate with large smiles and high-fives. Unseen and unforeseen by many publishers are the various post-sale emotions experienced by the buyers, especially if this is their first time dealing with you. Their feelings may range from comfort and positive expectation to uneasiness, wariness, disappointment or regret.
Experienced salespeople know that the sale is not over when they get the signature on the dotted line, but when the buyer reorders. There is still much to do to manage the delivery of your books, making sure they are customized, printed and shipped as requested — on budget and on time. Publishers who get it understand that they can only generate repeat orders, recurring revenue and referrals from satisfied customers.